![]() ![]() Once the idea becomes a concept the sketches get refined to prepare the prototypes. The initial idea was to create a feeder that had protective walls surrounding the food and water bowls with a potential filtering system, which would separate spilled water. The professionals at SPARK are well schooled in this technique. Creative brainstorming is often one of the first steps in the iterative process of developing an appropriate design. The solutions that arise through the momentum of this activity are later evaluated for merit, relevance, and appropriateness in a separate exercise. Therefore, even the most immature or seemingly silly of ideas are encouraged to be shared within the group as they often fuel the thoughts of others. The mantra that “no idea is a poor idea” inspires uninhibited thought and self-expression in this non-critical and energetic exercise. This creative activity was held in group settings during which our team was asked to articulate their thoughts and share their insights with each other. Food that falls onto the tray becomes quickly saturated with spilled water.īrainstorming is a classic technique for generating a large quantity of ideas and solutions in a relatively short period of time. Existing trays for pet food bowls allow food and water to spill onto the tray and splash up onto walls. Here are some examples of pet feeders we found on the market. Since this mess could be contained the feeding station could now be designed to attractively be placed in a more convenient area of the home. This feeding center would also separate any spilled water from any spilled food for ease of recycling and/or cleaning of the station. Among other benefits, such feeding systems would save pet owners a substantial amount of time and cost that is normally required for routine cleaning and maintenance.Īnother challenge was that the bowls be elevated to a height appropriate to the size and breed of animal to help prevent the well known phenomena: (1) gastric distress and bloating associated with feeding from a bowl on the floor when an animal swallows large amounts of air during feeding while constantly holding its head lower than its chest or (2) the development of chronic shoulder and back fatigue associated with the repetitive cycle of the lowering of the head as the animal first retrieves its food from a bowl on the floor, followed by the raising of the head as the animal then proceeds to chew and swallow. The challenge was to provide pet feeding systems which keep spills contained, reduce property damage, prevent spilled water from saturating spilled food, and allow pet owners to clean the feeding system in a few convenient steps. ![]() The following case study shows the design process of the development of an idea into an award winning product. ![]()
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